Best online advertising campaign of the year for "Read, the best lesson of your life"
2.0 The attitude is already recognized in Malaga with a proper name: Award Enterprise 2.0, which debuted its first edition in a culture surrounded gala held at the Thyssen Museum in Malaga. Expressions as communicative intelligence, cool hunter, community, usability and other technical terms were present in a ceremony attended by a broad representation of institutional and business Malaga society. In total, more than a hundred people wanted to support this initiative in which eight awards were given to the champions of the attitude 2.0 in Malaga.